Social media

Hashtag Hacks: Intro to hashtags

By |2018-08-13T13:09:09+10:0026 September, 2017|Categories: Social media|Tags: , , , , |

Hashtags have revolutionised modern communication, making it more inclusive and more interactive than ever before. But what is a hashtag? And how on earth do they work? This brief overview of #hashtags will shed some light on the little symbol that has had a big impact on the way we communicate.

Social media comparison: Newcastle Jets vs Newcastle Knights

By |2017-06-12T12:07:54+10:0012 June, 2017|Categories: Social media|Tags: , , , |

Sport clubs are no strangers to marketing. Their sponsors pay a premium to have their corporate logos displayed on star players’ chests, and when they’re not on the pitch, these players are often found helping out around their local communities through education and charity projects. It’s good, honest work, but it still helps to spread goodwill about their brand and keep them in the headlines.

Australia’s most popular social media sites 2017

By |2019-01-04T09:54:33+10:0024 April, 2017|Categories: Social media|Tags: , |

(An updated post for 2019’s most popular social media sites can be found here.) What social networking sites do Australians love the most? If you’re thinking about social media marketing for your business, it’s useful to know which platforms your customers use, so you can target your promotions in places where they’re most likely to be seen and shared.

Social media comparison: Newcastle City Council vs Lake Macquarie Council

By |2019-01-27T11:09:07+10:0022 March, 2017|Categories: Social media|Tags: , , , |

With more people turning to their social networks for news, information and interaction, local councils need to keep up with the times by maintaining active and engaging social accounts of their own.

Social media benefits for SEO

By |2017-03-01T14:18:50+10:001 March, 2017|Categories: SEO, Social media|Tags: , , |

Social media is useful for more than just promoting your brand and growing your audience.   Maintaining strong and active social profiles improves your reputation with Google and other search engines. When people mention and share your content in their social circles, they’re helping to build links to your site.

How Australian brands are making the most of social media

By |2019-01-27T10:33:10+10:0023 August, 2016|Categories: Social media|Tags: , , , |

Social media has become integral to content marketing. Every small business knows that it needs to be connected to the big social networks in order to develop relationships with its customers, but your Facebook and Twitter accounts need to do more than just sit there.