Australia may be an isolated nation, but it's one of the most connected on social media. As we begin a new decade, almost 90% of Aussies have an account on a social network, with around half of the population logging into Facebook every single day. Here are more Australia social media statistics for 2020 in Civic Web Media's now traditional breakdown of the most popular platforms and what this means for digital marketing in the year ahead. Most popular platforms by number of unique monthly visitors – January 2020 Facebook – 16 million YouTube – 15 million Instagram – 9 million
Aussies continue to be addicted to social media in growing numbers, according to the latest surveys and user statistics. With social media penetration approaching 90% of the population, 2019 may be the year that social media in Australia finally reaches maturity. Find out more in Civic Web Media's annual breakdown of the most popular social media sites in Australia as we begin 2019. Update: Australia's most popular social media sites 2020 How many Australians use social media in 2019? The latest Yellow Social Media Report released in June last year found that almost 9 in 10 people (88%) have a social
Whether you only dabble in social media or you’re a serious social media marketer, it’s worth taking the time to learn the ways of the hashtag. First used on Twitter in 2007, they have now spread to most of Australia’s popular social media sites and have changed the face of social media in a big way.
All around the world, banks are going hard at social media. Chase Bank in the US has nearly four million followers on Facebook and embraced content marketing and Twitter wholeheartedly. The French bank Crédit Agricole’s Facebook page has a thing for striking videos with white text and bright pink backgrounds. Mizuho Financial Group in Japan is switched on with Facebook; even if you can’t read Japanese, their cover film on their Facebook page is worth watching.